Why Sally?
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At the heart of my work, I love product. Through product development, assortment planning, curation, product reviews and feedback - product touches almost everything I do.
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A rare breed! Although my work is heavily creative based, I am also a Type-A at my core, and proud of it! I bring all the focus, determination, organization, and ambition into my work to partner with my imaginative and innovative side.
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I understand the many facets of the retail industry. My experience spans store & team management, buying, product development, and operational management. Chances are, I’ve seen your pain point before!
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Many of the pivotal moments in my career were based on the growth planning I was able to provide to small businesses in the retail industry. Through a 7-year stint working for a start-up, my love of discovery, coaching, and training others blossomed, which furthers my desire to continue lifting others up and watching their businesses grow!
"Hands down, the best investment for my business. I have invested in so many classes or mentoring programs that give me band-aid responses to my struggles. Sally has a unique gift to truly understand the creative industry from inside and out."
-Christy, Paper Baristas
Book a free consult
Services
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Product Development
Are you interested in developing your own product or expanding your line, but you’re not sure where to start? I’ve worked on development for a variety of product formats with many different brands & vendors.
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Systems & Operations
Let's audit your current systems and the structure of how you're running your Retail business. Post-audit, we'll develop a roadmap of actionable plans to enhance those systems and reset you on the right path forward.
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Team & Leadership
So you’ve hired a new team, eh? Hard work, right? From new team beginnings to restructuring those that exist, I can help you with roadmaps, software automation, and coaching to help your team flourish.
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Profitability
Do you need help with the pricing and profitability of your product offerings? Have you created a line, but are struggling to produce enough profit to make your time worthwhile? Let’s dive in!
Get to work now.
Looking to get started with the wholesale basics?
Do you need help solidifying your schedule?
Could your team be better utilized and managed?
If you answered yes to any of these questions, take a look at my digital downloads to kick off your next project.
Take control of your creative process with my Ultimate Product Development & Wholesale Calendar. Designed for entrepreneurs, designers, and makers, this customizable calendar integrates seamlessly with Google & Apple Calendar to streamline your workflow and boost productivity. This is my 2026 version, which includes dates for the selling season of 2026. The first date on this calendar is in October of 2024 and runs through January 2027 to capture all pre-planning and in-season needs for the 2026 season.
What can I expect from this calendar?
📌 Comprehensive Coverage: Stay on top of every stage of product development, from concepting and design to sampling, pitching, sales, marketing, and hindsight reporting.
📌 Easy to Follow Milestones: Pre-filled with key dates and tasks, this calendar helps you structure your timeline while giving you the flexibility to adapt it to your unique needs.
📌 Time-Saving Import: With just a few clicks, import the calendar into your Google account and instantly align your team on deliverables and deadlines.
Whether you’re launching your first product or refining your go-to-market strategy, this Master Calendar is your ultimate companion for a streamlined and successful journey.
What’s Included?
📌 Google & Apple Calendar Import
📌 Calendar Key & Action Items Descriptions Guide
The 2025 Ultimate Calendar can be partnered with the 2025 Ultimate Calendar for overlapped dates between October 2024 and January 2026.
Take control of your wholesale outreach with my Wholesale Outreach Tracker, an Excel-based tool designed for seamless organization and efficiency. Whether you're managing a growing list of leads or nurturing long-term retail partnerships, this tracker has you covered.
Prefilled Dropdowns: Streamline data entry with intuitive options.
Date Ranges: Set and track key timelines effortlessly.
Brand Information: Keep all essential details in one place.
Priority Levels: Focus on the leads that matter most.
Reminders: Stay ahead with built-in triggers for follow-ups.
Perfect for brands ready to elevate their wholesale game, this tracker is easy to customize and ready to use. Download the Wholesale Outreach Tracker today and make managing your outreach a breeze!
This is part of my Wholesale Basics line. Check out my other Wholesale Basics tools if you’re looking to revamp your wholesale programming.
"Sally is very professional and kind. We felt very supported working with her because she knew exactly what we wanted to achieve and always worked with responsibility and professionalism."
Let’s connect
Interested in working together? Have a question? Simply want to connect? I’d love to!